Segment/Subtotal- KPI metric needs to have one main (total) dataset and optionally also segment metrics which are subset of the total.
User- an account defined by e-mail address and password
Company- set of KPI metrics managed by Company Admin. It can be unique for company or project.
Company Admin/Viewer- status of the User defining their permission rights
Data Source- source of data, it can be connected via Connector and automatically updated or edited manually.
Connector- type of connection used for data source
Tags- attributes of KPIs helping the quick filtering of the similar metrics in My KPIs list, e.g. tags based on the content (Financial, Users, Companies or type of connection- DB, GA, FB, et
Personal Dashboards- quick overview of the selected views on KPIs. Dashboards enable user to save the specific view on the select metric(s